Want to know how to get your email messages to your list without getting caught in the spam filters? 

Dori Friend and I had a lively conversation about how the Can-Spam Law affects email list marketing when it first came out.  Although that was a while ago, everything we talked about is still relevant today.  Listen in as Dori explains what to look out for when mailing marketing messages to your list and how you can get more of your emails through the spam filters and into your subscriber's inboxes.

Note:  I must apologize for the sound quality.  It was recorded on the fly with less than adequate equipment. But it's worth the listen…

(Dori's spam content checker, e-Filtrate, helps your email get through the spam filters, gives you your bounce back percentage, finds your trigger words and replaces them with non-trigger alternatives.)